Who We Are
Taking Music Further
Ostereo is a data-driven music company made up of award-winning music professionals whose credits include work on campaigns with the likes of Take That, Katy B, Fatboy Slim, alt-J and Newton Faulkner. We sign amazing talent who, like us, have a story to tell.
The Marketing: Accumulating millions of plays on a weekly basis is no easy feat, and Ostereo achieves this by providing unparalleled reach to broadcast, radio, streaming platforms and social media. We make data-backed decisions, leaving our artists the time to make amazing music.
Our Artists: Ostereo takes a human approach to its artists, breaking the mould set by traditional industry with regular accounting, transparency and pragmatism. Our vast, international network of marketers, producers, writers and engineers is always at our artists’ fingertips, and ready to invest in their talent and creative freedom.
The Talent: Without this, we wouldn’t be where we are today. Ostereo’s roster is made up of so many different styles, we find talent in every genre.
More than 4 billion plays and counting…
The old with the new...
The Development: Ostereo’s unique strategy merges traditional label techniques with data analytics to provide valuable insight and establish where to invest in our creative talent. By utilising our pioneering software and industry expertise we deliver world-class campaigns.
The Insight: Using analytics means we understand audiences, how to build new fanbases, predict spending patterns, inspire influencers, increase plays, views and engagement.
From the tech, to the conventional: This technology, when coupled with our music industry expertise and tried-and-tested label methods continues to find the right recipe for success. This, in turn, empowers our artists and provides an effective platform by which grow a sustainable career and ensure longevity.
“I like beautiful melodies telling me terrible things” – Tom Waits
Household names that trust Ostereo to deliver great music
“The only truth is music” – Jack Kerouac
Who We Are...
Where We Began: Ostereo was founded in 2016 by musician and businessman, Howard Murphy, with a vision to release world class records and develop sustainable careers in music for artists. Its roots are humble, having started as a small team of music lovers, burning the midnight oil and chewing through masses of data around a kitchen table.
Where We Are Now: From its humble beginnings to a 6000 square foot office in the heart of MediaCity Manchester, and King’s Cross London, Ostereo’s growth has been phenomenal. Today, Ostereo represents 10 artists who have generated over 4 billion plays collectively and has grown its team to over 20 professionals to fulfil its vision – to be as flexible as an indie, with the power of a major.
Work With Us: If you’re looking for a career in the music industry and share the same ambition, passion and dedication as we do, please click here.